How it all started....

We, Rob and Daan, noticed that there was - and still is - an increasing need for a responsible alternative to candy and snacks for kids. That's why we came up with Fruitfunk in 2014. With Fruitfunk, it's possible for kids to enjoy sweets and snacks in a responsible way! Our products are just as sweet and fun as traditional candy, but much more responsible.

Our mission is to let the new generation grow up more responsibly. That's why we say: Fruitfunk = Full fruit, pure funk!

Proud participant of the Healthy Eating at Schools Agreement!

We believe it is important that all young people in the Netherlands can grow up healthily. That’s why we signed the Healthy Nutrition Agreement in Schools (2021-2025).

The Agreement includes producers, wholesalers, caterers, suppliers of vending machines, and water dispensers. Together, we strive to encourage students to make healthier choices based on the Nutrition Center's guidelines by making these choices easier and more attractive.

Fruitfunk's timeline